Print campaign for Effie Awards Turkey 2007
Agency: Publicis Yorum
Client: Turkish Association of Advertising Agencies,
Turkish Association of Advertisers
Art director: Orgut Cayli
Copywriter: Zeynep Evgin
Photography: Emre Dogru (20 ML)
Retouch: Cem Erdogan (Diagonal)
Effie awards creative ideas whose effect
has been measured in the market.
Ideas are evaluated together with the research, strategy,
marketing, design and implementation.